#HackNatural: How Soapbox Uses Digital to Drive Growth, Email Marketing & The Evolution of Grocery
HOW SOAPBOX USES DIGITAL TO DRIVE GROWTH, EMAIL MARKETING & THE EVOLUTION OF GROCERY
We launched NatchBytes: Q&As with natural product brands just like yours! This week we're featuring Soapbox, a company that's used a variety of digital tactics to grow their business. Also in this week's edition, stories about rising competition in e-commerce and trends you don't want to miss!
EMAIL MARKETING LIVES ON Study: Contrary To Popular Belief, Email Is Alive And Well In an age of texting and social media direct message's, email continues to thrive. Just sending emails is not enough though, content is key. The good news is there are enough resources to produce content consumers are craving. Here’s What Consumers Hate Most About Your Emails Although consumers think of email as a great platform for communication with brands, they don’t want to be bombarded with barely ripe emails. They think many brands get email marketing wrong, and are annoyed with excessive, vanilla emails.
OTHER ARTICLES WORTH A READ Shipt continues aggressive expansion into new markets Shipt is bringing home the bacon (right to your home)! Consumers are increasingly discovering the wonders of grocery delivery. With that comes great opportunities for grocery delivery companies.